This guide aims to help you understand how mainstream social media platforms work, so that you can decide which to use to serve various different purposes.
How to Promote Your Business on Different Social Media Platforms Read More »
his guide is designed to help organizations (for-profit or non-profit) that are trying to strengthen their brand awareness and build their own social media communities.
Start your own social media community Read More »
This guide focuses on how to receive google Ads Grants of up to $10,000 per month in ad spend as an NPO.
Receiving Google Ads Grants as an NPO Read More »
This page provides an introduction to Google Ads, tips for successful Google Ads operation, various options and suggestions, and how to receive Ad Grants as an NPO.
Guide to Google Ads Read More »
Read this guide and learn the ways to improve your Search Engine Optimization (SEO) . It helps you understand your (prospective) customers so that you can identify better ways to engage with them.
Tips to Improve Your Website’s Search Engine Optimization (SEO) Read More »
Google Analytics, now in its fourth iteration (GA4), is a user-friendly but advanced tool which collects real-time data and provides you with a wide range of useful insights that can be applied towards your marketing efforts.
Guide to Setting Up Google Analytics Read More »
SEO (search engine optimization) is the process of improving your website to increase its visibility in search engines like Google and Bing. Here is a basic SEO guide to help optimize your website!
Basic SEO Checklist: Easy Guide to Search Engine Optimisation Read More »
ESG means environmental, social and governance. It is common for NGOs to apply this tool. Read this article by PwC and learn more about it.
ESG Toolkit for NGOs Read More »
Learn about what licence(s) you need to obtain to run your business legally in Hong Kong and how to obtain them.
Obtaining a Business License in Hong Kong Read More »
Learn what should be included in an effective service agreement to engage third parties. Download a free template.
Service Agreement Template Read More »
