Communications & Marketing

How you communicate your organization’s vision, mission, and impact can affect your efforts in donor retention, talent and volunteer recruitment, and corporate engagement. Read these resources to enhance your communications and marketing strategies.

Our Guides and Resources

Read our curated compilation of communications and marketing resources for social impact leaders and organizations.

Planning Your Webinar

Take a look at this shared folder if you would like to know more about webinar planning.

January 5, 2024 No Comments

How to Promote Your Business on Different Social Media Platforms

This guide aims to help you understand how mainstream social media platforms work, so that you can decide which to use to serve various different purposes.

January 5, 2024 No Comments

Start your own social media community

his guide is designed to help organizations (for-profit or non-profit) that are trying to strengthen their brand awareness and build their own social media communities.

January 4, 2024 No Comments

Receiving Google Ads Grants as an NPO

This guide focuses on how to receive google Ads Grants of up to $10,000 per month in ad spend as an NPO.

January 4, 2024 No Comments

Guide to Google Ads

This page provides an introduction to Google Ads, tips for successful Google Ads operation, various options and suggestions, and how to receive Ad Grants as an NPO.

January 4, 2024 No Comments

Tips to Improve Your Website’s Search Engine Optimization (SEO)

Read this guide and learn the ways to improve your Search Engine Optimization (SEO) . It helps you understand your (prospective) customers so that you can identify better ways to engage with them.

January 4, 2024 No Comments

NGO Softwares and Discounts

Want better access to the softwares that can improve the efficienct of your organizations communications?

Access Here

Marketing Toolkit

Take a read of the guides and toolkits from the marketing section of the Entrepreneur’s Toolkit.

Read this basic guide and checklist on SEO (search engine optimization) to improve the visibility of your website on search engines.

February 19, 2024 No Comments

Learn the essential components of a business’s style guide – from color schemes to typography, cohesively portray and deliver your brand’s visual identity.

October 30, 2023 No Comments

Learn how to set up your Google Ads account and how to implement conversion tracking in your website to assess your campaigns’ performances.

December 6, 2022 No Comments

Learn the basics of the most important Google Analytics reports that will be useful for your business to obtain insights of your audience.

December 6, 2022 No Comments

A step by step guide on publishing blog posts on your website using WordPress for any entrepreneurs.

December 6, 2022 No Comments

Guide to improve engagement on Instagram – all you need to know about links, hashtags, and geotags!

December 6, 2022 No Comments

Learn about how to set up Google Search Console for your website to boost your SEO and to reach broader customer groups for free!

November 22, 2022 No Comments

Learn what Google Ads campaigns you need to know about to generate leads for your business to maximize your sales.

November 15, 2022 No Comments

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Please note that the information on this website is provided as a public service and this website does not, and is not intended to, constitute legal advice.